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	<title>@Markalope &#187; Wordpress</title>
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		<title>Sponsored themes, and the ethics of derivative works</title>
		<link>http://www.markalope.com/blog/2007/07/18/sponsored-themes-and-the-ethics-of-derivative-works/</link>
		<comments>http://www.markalope.com/blog/2007/07/18/sponsored-themes-and-the-ethics-of-derivative-works/#comments</comments>
		<pubDate>Thu, 19 Jul 2007 05:26:14 +0000</pubDate>
		<dc:creator>Markalope</dc:creator>
				<category><![CDATA[Templates]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://www.markalope.com/blog/2007/07/18/sponsored-themes-and-the-ethics-of-derivative-works/</guid>
		<description><![CDATA[Several days ago there was a sort of blow-up on several of the Wordpress community sites, and related blogs dealing with &#8220;sponsored themes&#8221;. AS you probably know, Wordpress&#8217; display layer is referred to as a &#8220;theme&#8221; and as with anything else, there are thousands of themes available for download all over the Web.
Turns out may [...]]]></description>
			<content:encoded><![CDATA[<p>Several days ago there was a sort of blow-up on several of the Wordpress community sites, and related blogs dealing with &#8220;sponsored themes&#8221;. AS you probably know, Wordpress&#8217; display layer is referred to as a &#8220;theme&#8221; and as with anything else, there are thousands of themes available for download all over the Web.</p>
<p>Turns out may of these themes, even though advertised as &#8220;free&#8221; are in fact &#8220;sponsored&#8221; by the inclusion of several links in the template. These links could go to any sort of site, and obviously, a lot of them are sponsored by the types of sites that most folks wouldn&#8217;t want links to on their blog.  The argument that &#8220;people can just remove the links&#8221; is being made by many of the posters &#8211; although certainly not by the designers of these themes in question.</p>
<p>I first read about this <a href="http://lorelle.wordpress.com/2007/07/11/its-official-sponsored-wordpress-themes-are-out/" title="Lorelle on Wordpress" target="_blank">here, on Lorelle on Wordpress</a>.</p>
<p>Even Matt Mullenweg weighed in on this issue, <a href="http://weblogtoolscollection.com/archives/2007/04/12/on-sponsored-themes/" title="Matt on sponsored themes" target="_blank">here</a>.  And on his own blog, <a href="http://photomatt.net/2007/07/14/love-and-hate/" title="Matt's Blog" target="_blank">here.</a></p>
<p>Anybody who&#8217;s done any sort of searching for these things will easily spot that this blog&#8217;s current theme is a lightly tweaked version of someone&#8217;s &#8220;free&#8221; theme. In fact, it until recently featured sponsored links in the template, which I have removed by editing several files in the theme. So that leaves me here&#8230;</p>
<p><span id="more-13"></span>As long as I&#8217;m just fooling around with the header, the sidebar, colors and link structure, etc. I&#8217;m just iterating on someone else&#8217;s work, which clearly falls under the &#8220;fair use&#8221; assumptions that we all make when we download a &#8220;free&#8221; template. However, once I remove the sponsored links, for whatever reason, then I&#8217;m stealing the theme.</p>
<p>The theme&#8217;s designer, on the download page and in comments in the code, clearly states that the theme is &#8220;sponsored&#8221; and offers a $10 sponsored-links-free version of the theme, so it&#8217;d be hard to make the case that a person had NO CLUE these links were going to show up on their site.</p>
<p>So really, in good conscience, I need to either put the links back, pay the $10, or port over the blog to a truly free theme. I guess I could do neither, and just figure that no one&#8217;s going to notice or care &#8211; but that&#8217;s not really the right thing to do &#8211; and this has been tugging at the edges of my conscience for the last week or so, so I guess I need to migrate to a new theme. Kubrick, anyone?</p>
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